The End Is Nigh!

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I know there’s at least one person out there actually reading these posts and the stuff I’ve been pushing out here about my time as part of a ratings family has been uneven in its release. Honestly, it was uneven when I was writing it and more so when I was actually clicking the box. I think I’ve only got 2 left after this one. From football / election season, it’s interesting to look back.

November 11, 2016

I ran for cover since the last time I wrote something for this. It was election season. It was such an acidic, nasty and overpowering beast of a race that I just couldn’t watch. If I was watching something, it was an on demand show where I could hide from the commercials. I attempted to watch some football, but the commercials that bombarded me approximately every 3rd play were horrific. I turned away.

Along those lines there have been any number of news articles lately about how the ratings are way, way down for the NFL this year. The NFL regularly draws big numbers, but not so much this year. Guess what? Part of that is me. Most people say that, but this time it’s actually kind of true. I’ve tuned out. I couldn’t stand the political stuff grating on my last nerve after long days. The games themselves have become slow, angry affairs where grown men argue like children in the playground. Multi-millionaire players dance and flash finger symbols and whatever else after every play. EVERY PLAY. How about be a professional and just play the next play. Don’t dance. Don’t gesticulate or gyrate. Nobody gives a flaming bag of dog shit that you made your 53rd tackle of the season. Do you job and shut up. Nobody working double shifts wants to hear how a 6 year 48 million dollar contract wasn’t enough and you had to do right by your family. Shut UP.

The NFL also suffers from the old contracts it’s got with television stations. I say this because it was another reason I turned the games off. I was watching a team that I like and don’t get to see very often. They were winning. Rather than letting the game play out somebody decided to go to a game that was tied and likely to head to overtime. More competitive, more exciting. I was angry that I wouldn’t get to see my favorite team, but a more exciting game would be good. Fine. The teams were in the same conference and one of them was likely to end up in the playoffs against my favs so worth a look.

THEN THEY STOPPED PLAYING THAT BROADCAST JUST BEFORE THE POTENTIAL FINAL SCORE BECAUSE THEY HAD TO SHOW THE LOCAL TEAM THAT CAN’T WIN A DAMN THING AND COULDN’T BEAT A SOLID HIGH SCHOOL TEAM.

Needless to say, I was somewhat upset. I simply shut it off and walked away. My voice actually counted this time though. At least a little.

Along those lines, this is supposed to be a secret. Secret so that our family is not unduly influenced in any way about what we watch or how we interact with sponsors. Well, if everything about this is supposed to be a secret – why would Nielsen plaster their name all over the remote controls they left here? Like it’s a brand somebody would shop for. I ask this because it’s difficult enough trying to get the data put into the little box on the TV when we have guests without arousing suspicion about what we’re doing. I have some very clever friends. Nobody has to be clever when they are over for an evening, pick up the remote and say, “Huh, Nielsen. So you’re doing the TV ratings thing, right?”

So much for secret.

I’m supposed to let the company know when somebody knows, but I have become suspect of this whole ratings thing. It has become something that is so routine now as to be defaulted to where it was when we turned the TV on, no matter who is here or what’s going on. My ID has become the one that gets left on when my wife walks away and doesn’t want to change the music channel we listen to. I’ll have taken the kiddo out to the dojo and will come back 2 hours later – but my ID is still the only one logged in. I hit the button and it’s all logged, even though I wasn’t actually here. Suspect at best. Flat out skeptical most of the time.

We’re coming up on the end of our promotional (free) time for the TV channels that we have. It’s actually the only reason we have TV beyond what we can stream from the internet or Netflix. It will be interesting to see what happens once that changes.

Incredible(s)

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I went back and searched to see if I had mentioned anything about The Incredibles before and it turns out I hadn’t. I should have mentioned it because it is easily my favorite Pixar movie.

I relate to Mr. Incredible WAY too much. No, I’m not a super, but I totally see myself sitting in the cubicle at the insurance company (been there, done that). I see the exhausted parent parts and could just watch a well written movie about nothing more than parenting as a super.

I can’t say I’m usually excited by “Part II” of any franchise really. It didn’t feel like a great idea to make another movie with the family, even if Jack-Jack would be hilarious. I could be wrong. IF you haven’t had the chance, go and check out the trailer. It looks like this might be a sequel that will work.

The Winter Olympics

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That’s it. They’re done. No more Olympics. We’re done for another couple of years. Did you watch? Did you catch highlights? Did you just look for the medal count on a web site someplace?

I will admit that I watched an exceptionally small amount of Olympic coverage. There were a number of things going on in my life and television just wasn’t on the list of things to do – no matter what the athletes or teams were doing. I’ve been scanning headlines and one that jumped out at me was about NBC. The network is claiming that they’ve made money, but that viewership is down yet again.

At this point I’ve got to believe they’re down to like just the ski teams moms and that guy named Murray that really wants to talk to you about curling brooms the way they report it. I’m not buying it. They were quiet upset about viewership when I was clicking the ratings box back in 2016. Here’s another of my writings from my Nielsen time:

August 22, 2016

I keep thinking it’s been longer since I’ve written here last. It’s been a little less than a month. I couldn’t keep away from this one though. I hope the ‘permanent link’ works.

Did Millennials Ruin The Olympics?

The title about millennials wrecking the ratings? How about the broadcast being something I can’t be bothered with? It’s worse than the NFL when it comes to commercials and over-killing the ‘feel good’ story of whatever athlete was coming up next.

Look, I get it. The Olympics are supposed to be the pinnacle of athletic achievement. Once you wade through all the cheaters and poorly behaved morons there are some really wonderful stories out there. There were some amazing things accomplished this year. I read the news articles, watched the highlights and only tuned in a handful of times. I don’t care about Spain’s beach volleyball team. I’m sorry, I don’t. I’m not going to watch them play against Abiza or whatever country has a qualified team.

So – I took my ratings and watched something else. I’m at the top end of that rating category, but still in it. I just wasn’t moved to watch 900 hours of program. When I did take some time and sit in front of the mind sucking machine – I generally watched something that didn’t challenge me (and then I ended up falling asleep most times because 5 am gets here early). There was no way I was staying up until midnight all week to see the results of a 30 second competition that I could catch any important highlights of the next day.

I know there are likely advertisers and tv people out there that want to know *why* I wasn’t interested. I’m not sure I can put a finger on it exactly. I just wasn’t interested. I didn’t tune in. Ratings were down 20% compared to the last Olympics – and I suspect the next games will have even worse ratings… but I won’t be part of the ratings “officially” then as I’ll be past the end of the time I can be a Nielsen Family.

Not For Me

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The family and I went to see Black Panther tonight.

A movie that is part of the Marvel cinematic universe gives one high expectations. It brought a lot to the table in an attempt to meet those expectations.

My wife loved it. She wants to see it again and has told me that we will own the film.

BUT you might be asking, what did you think of it? You’ve said what it is, but not what you thought of it. True.

This movie met all those expectations. It was a gorgeous film. The costumes, the backgrounds, the action and the colors were all a treat for the eyes. It was a good story. All of the characters were believable people (with some leeway for the fact that this IS a comic book film of course). The emotions, the love, the ferocity shone through. No pandering, no excuses, just an excellent cinematic work.

I believe all of what I just wrote there, but I also believe something that might not sound like an endorsement when it truly is. This film was not for me. I thought it was great. I’m crazy happy that it’s killing the box office. The women in the film were stunning. There was so much to see that I’ll watch it again and again without doubt – but this film was not for me.

And that’s great. It’s fantastic. That’s exactly the point. There is so much stuff out there in movie land that IS for me and fits with all the things I’ve always seen in the movies that this film was long over due. There needs to be amazing movies out there for everyone. As they say in this movie, the world is getting smaller. Seeing and learning about something that isn’t you is going to be a vital tool moving forward. It matters that the characters never apologized for the times they didn’t just speak English so everyone could understand. Not having hair that works the way yours might – or not having hair at all is not a detriment to beauty.

It also matters that my daughter went to see this. She’s not viewing this with a jaded eye. This is the sweet spot for story telling for her. She’s at the exact age where films and big event things like that will stick with her into her adulthood. I remember to this day all the amazing films that came out when I was her age. All the characters that blasted onto the screen for me. Luke Skywalker, Han Solo, Indiana Jones, Rocky, Superman… seeing the connection with them? Yeah, they’re all “for me” being powerful white guys. I asked my daughter who her favorite characters from the film were. Who was the hero of the film? She said the general, or the king’s sister. She liked the warrior and the scientist. Not some person just waiting about to be rescued or randomly fall into love at first sight and get married, but people of action and determination. Strong, caring and intelligent people that do what they need to for their home and their family.

This movie was not for me – and that is what matters the most. Go see it. Support the diversity and the connection that something like this can represent.

Illumination Required

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Illuminae (The Illuminae Files, #1)Illuminae by Amie Kaufman
My rating: 4 of 5 stars

I really liked this book. I liked the story, the world building and the characters. There was some very thoughtful stuff in there. There’s action and tension and the real sense of danger you don’t get from a lot of books without being over the top.

This book also brought up some questions that are worthy of discussion from a publishing point of view. It was an interesting choice to put the story forward as a series of found documents and compiled messages or reports. That certainly helped the speed of the book, a very quick read. What didn’t work for me was the tiny font that actually carried story information across waves or swirls or ship patterns.

To be fair about this – I was reading on an electronic device. That might make a difference. IF I had been reading a hard copy of the book, perhaps the swirls and such would have had a better feel. As it was, even when I attempted to use the e-reader’s ability to make fonts larger or zoom on pictures it was a fail. There were parts of the story I missed just because I couldn’t read it. That was very frustrating.

IF you’re going to get a copy of this book I recommend it for the story, but not so much for the layout.

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Fool Moon

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Fool Moon (The Dresden Files, #2)Fool Moon by Jim Butcher
My rating: 5 of 5 stars

Went back and listened to this one. Much like the first (Storm Front) I was surprised at how much I didn’t remember of the details. I’d read my copy long enough ago that there was still tension when I listened despite knowing “the future” of the characters. STILL really well done.

I am really enjoying listening to the audio production. Having the book read to me is a neat way to experience the story. I did actually pick up on one teeny tiny flub in the reading – but it was so slight that I suspect most people wouldn’t catch it.

Absolutely worth going to get this version and digging back into the series!

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Carlisle Vs. Army

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Carlisle vs. Army: Jim Thorpe, Dwight Eisenhower, Pop Warner, and the Forgotten Story of Football's Greatest BattleCarlisle vs. Army: Jim Thorpe, Dwight Eisenhower, Pop Warner, and the Forgotten Story of Football’s Greatest Battle by Lars Anderson
My rating: 3 of 5 stars

There’s no half star available on the rating scale here – I’d really put this book around 3.5 stars.

I liked this book and the slice of history it represents. One of my favorite parts of this book is the way it ties together the other things that were happening at the time when the game in question was set to go off. Historic context is very important. It’s also fascinating to draw parallels to things that still happen today, around 100 years later.

I did struggle with the way the story flow of the book was chopped up. The author went backward and forward across the time line even in the same chapter and more than once it pushed me out of my momentum so it took longer to read than it might have otherwise.

I find this book more interesting based on the simple fact that I, and my parents and my sisters family, live very near where these things took place. When I mentioned this book or folks in this area saw the cover they generally had some knowledge already about the famous Jim Thorpe. There is a lingering sense of pride even after those same 100 years and all the related issues.

IF you happen to be near the central Pennsylvania area you will find this book of interest. Some of the places mentioned are still around. If you’re a fan of football as it is played today, it is worth digging into this story to get a sense of why the game is what it is and how we’ve landed where we are. I’ve heard other versions of Pop Warner’s story, not in connection with Jim Thorpe and it interests me to see the contrasts. A different view point is always good to have. I Recommend this book based on those particulars.

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Storm Front

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Storm Front (The Dresden Files, #1)Storm Front by Jim Butcher
My rating: 5 of 5 stars

I don’t know if I’ve reviewed Storm Front on here before or not. There are a number of books I read prior to joining the Goodreads community that I have avoided writing reviews for unless I have gone back and read them again while a member of Goodreads.

I got the first 4 books of The Dresden Files as a gift this year and I was thrilled. I love this series.

Going back and listening to the unabridged audio was a very interesting way to approach this. I knew the story, but what I hadn’t realized was all the little details that I’d forgotten over time. Some things I “knew” for sure turned out to be remembered incorrectly or worse, tainted by the television version of the story.

I recommend this series all the time. I have 2 extra “loaner” copies of the first book (I’ve ‘lost’ a handful over the years to folks that fell in love with the series). IF you’ve read the book before, listen to this production. It’s a great way to go back to the series. IF you’ve never read Storm Front before, I highly recommend it. Great series and worth the effort.

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Click away!

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I am actually really glad I don’t have any monitoring equipment hooked up to the computers any more. I suspect I’m still “lost” as far as tracking and being tracked goes, but that little thing seems to help.

July 31, 2016
I’ve picked out a show that I like and I’ve made an effort to see it “live” rather than recorded. I really enjoy Killjoys. It’s fast paced and has interesting characters. They’re working on building up a long term story arc. I’m interested in where it goes.
I’m genuinely hopeful this will have an effect on programming. I’m not sure how much my little contribution will help, but I’m hopeful. I can say that having the rating box connected to my TV has made me more cognizant of tracking shows and when they’re on. There aren’t many things on TV I like, so I really want the ones I like to survive. I’ve also specifically stayed away from things I think are terrible. Even if I’m interested I won’t go and watch them if I don’t want them to get any kind of bump on the ratings. I know the monitoring is working. I know this because we switched my daughter over to her own computer. When we did this we didn’t think to notify the Nielsen people. See, there’s also a little tracking thing that’s plugged into our computer so they can tell if we watch something on a network then go run to an advertiser site we just saw. Well, my daughter spends a fair amount of time on the computer – and when she wasn’t clicking the little computer check box and signing in all the time like she was before, they noticed. They called and asked what was up. Then they set up an appointment and came over to install the same little tracker thing on my daughter’s new system.
I’m thinking about it now and I’m not sure if I’m amazed or horrified at this technology. You’re not clicking away like you used to. We’re coming to your house to check on you. That sounds like 1984 (the book – not the year).
This is one of those incremental shifts. You don’t really notice or worry until one day you’re so far down the road that when you look back you’re not entirely certain how you’ve arrived at your current location. When our promotional TV subscription ends, I wonder if we’ll actually shut it off.

Cold Enough for Television

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It’s cold enough outside right now that staying in and doing NOTHING other than staying warm and watching TV sounds like a great idea. It’s been a while since my last installment of my “big secret” posts.

May 13, 2016

Friday the 13th! Lucky for me – I had some free time. I’ve got friends coming over again tonight and you know what? I’m totally not adding them in on the rating box thing. It’s a pain and then they ask questions about it. I have clever friends – I suspect they’ve got an idea of what’s going on but are polite enough to not ask.

I’m also trying to remember the terminology when you’re aware of the results being studied during scientific experiments… because that’s totally the case here. We’re all aware of the fact that people are looking at what we watch and don’t watch. It skews the data. Can’t be helped. We’re aware of the study, therefore the study is changed.

It’s also interesting that as we get further from the “new” feeling of the ratings thing that we seem to be reverting to our old habits and watching less and less television. We put music up (streaming via our smart TV) and then we just let it go. Sometimes even when I go out and leave it running my wife won’t actually be listening, but will just absentmindedly hit the ‘refresh’ button whenever she walks past. I’m not in the house and still contributing to the ratings. I wonder how much they account for that.

I also can’t wait to be able to publish this stuff. Keeping a secret this long is difficult.